Assessing the Quality of Tourist Experiences in Venice, Italy

YEAR: 2019 | TERM:

Tourism

Team

Connor Anderson, Thomas King, Michael Laks, Ilona Regan

Sponsor

SerenDPT

The city of Venice, Italy experiences massive surges of tourists into their city on a daily basis for a total of 23 million tourists entering the city limits every year. The tourists cause overcrowding in the city that results in blocked roads, slow-moving traffic, and impassable bridges. Nonetheless, tourists continue to visit the city of Venice. This project focuses on researching the elements of the tourist experience. We designed a survey that will be administered to the tourists of Venice to assess their overall tourist experience. This information should answer questions of how tourists are affected by over-tourism in Venice. Additionally, we will redesign an online tool used to characterize and estimate the tourists entering Venice on a daily basis.